Adam Hindle is Managing Director of Fluid Commerce, a specialist B2B ecommerce agency helping established businesses grow through Magento and Adobe Commerce. He is also the founder of Portal B2B, a Magento B2B ecommerce suite designed to help merchants deliver better trade customer experiences, streamline complex buying journeys and drive digital growth. With extensive experience across B2B ecommerce strategy, technology and digital transformation, Adam works closely with merchants to turn ecommerce platforms and customer portals into practical tools for customer engagement, operational efficiency and commercial growth. Adam's talk title is "𝐁𝐞𝐲𝐨𝐧𝐝 𝐒𝐞𝐥𝐟-𝐒𝐞𝐫𝐯𝐢𝐜𝐞: 𝐓𝐮𝐫𝐧𝐢𝐧𝐠 𝐘𝐨𝐮𝐫 𝐁𝟐𝐁 𝐂𝐮𝐬𝐭𝐨𝐦𝐞𝐫 𝐏𝐨𝐫𝐭𝐚𝐥 𝐢𝐧𝐭𝐨 𝐚 𝐆𝐫𝐨𝐰𝐭𝐡 𝐄𝐧𝐠𝐢𝐧𝐞".

Digital transformation leader turning fragmented tech into commercial growth. 12+ years, global B2C/B2B, C-suite to codebase. Builds product operating models, owns multi-platform roadmaps, delivers outcomes boards actually notice. Ankit's talk title is "𝐅𝐫𝐨𝐦 𝐏𝐢𝐫𝐚𝐧𝐡𝐚𝐬 𝐭𝐨 𝐏𝐚𝐫𝐭𝐧𝐞𝐫𝐬: 𝐎𝐰𝐧𝐢𝐧𝐠 𝐘𝐨𝐮𝐫 𝐃𝐢𝐠𝐢𝐭𝐚𝐥 𝐑𝐞𝐚𝐥 𝐄𝐬𝐭𝐚𝐭𝐞".

Dan has a near 30 year career in ecommerce, working in everything from start-ups to household name brands. He is currently providing SEO, data & analytics, and eCommerce consultancy services to a range of ambitious UK retailers. Dan's talk title is "𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐭𝐨 𝐭𝐡𝐞 𝐌𝐚𝐜𝐡𝐢𝐧𝐞𝐬: 𝐆𝐞𝐭𝐭𝐢𝐧𝐠 𝐅𝐨𝐮𝐧𝐝 𝐛𝐲 𝐇𝐮𝐦𝐚𝐧𝐬 𝐢𝐧 𝐚𝐧 𝐀𝐈 𝐖𝐨𝐫𝐥𝐝".

David Edmundson-Bird is Principal Lecturer in Digital Marketing and Grow AI RAI Lead in the Centre for Enterprise at Manchester Metropolitan University, responsible for developing good practice in the responsible use of AI in SMEs. He lectures in SEO, digital strategy and E-Commerce at all levels. David has worked in senior roles in the digital sector (opening Manchester’s 2nd web design agency in 1995) as well as spells in academia. He consults for SMEs providing training, coaching, and mentoring in AI, digital marketing, and e-commerce themes. He delivers Digital and AI practice learning for SMEs as part of the national Help to Grow programme as well as the Grow AI and Challenge AI programmes, where he has been part of the team developing the UK SME RAI Charter. He is co-author of Pearson’s Digital Business & E-commerce Management with Dave Chaffey and Tanya Hemphill. David's talk title is "𝐌𝐚𝐤𝐢𝐧𝐠 𝐓𝐫𝐮𝐬𝐭𝐰𝐨𝐫𝐭𝐡𝐲 𝐀𝐈 𝐄-𝐂𝐨𝐦𝐦𝐞𝐫𝐜𝐞 𝐁𝐮𝐬𝐢𝐧𝐞𝐬𝐬𝐞𝐬".

Duke Tanson is Chief Digital Officer at Glamira and has more than 20 years’ experience leading digital growth, eCommerce and marketing transformation across businesses including THG, Boohoo Group and Missguided. His work has focused on building scalable digital operating models, improving marketing efficiency and connecting data, technology and commercial decision-making. He has also developed proprietary paid-media and feed-management tools, and is currently exploring how AI can move beyond analysis into governed execution across marketing and eCommerce. Duke is particularly interested in how organisations can combine human judgement, better commercial data and AI to improve the speed and quality of decision-making, while keeping clear accountability around what gets executed. Duke's tallk title is "𝐓𝐡𝐞 𝐒𝐞𝐥𝐟-𝐎𝐩𝐭𝐢𝐦𝐢𝐬𝐢𝐧𝐠 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐎𝐫𝐠𝐚𝐧𝐢𝐬𝐚𝐭𝐢𝐨𝐧: 𝐎𝐧𝐞 𝐂𝐨𝐦𝐦𝐞𝐫𝐜𝐢𝐚𝐥 𝐓𝐫𝐮𝐭𝐡, 𝐆𝐨𝐯𝐞𝐫𝐧𝐞𝐝 𝐀𝐈 𝐄𝐱𝐞𝐜𝐮𝐭𝐢𝐨𝐧".

Emily Berriman is Head of CRM at Foundation CRM, sister agency to Foundation Commerce, where she leads CRM strategy and works with eCommerce brands to build more effective customer experiences and retention programmes. With experience across CRM, lifecycle marketing, customer experience and UX, Emily helps eCommerce brands create more connected customer journeys that drive long-term growth. She is passionate about challenging the perception of CRM as simply an email channel and helping businesses turn one-time transactions into long-term customer relationships. Emily's talk title is "𝐓𝐡𝐞 𝐒𝐞𝐜𝐨𝐧𝐝 𝐏𝐮𝐫𝐜𝐡𝐚𝐬𝐞 𝐏𝐫𝐨𝐛𝐥𝐞𝐦: 𝐘𝐨𝐮 𝐖𝐨𝐧 𝐭𝐡𝐞 𝐂𝐮𝐬𝐭𝐨𝐦𝐞𝐫. 𝐍𝐨𝐰 𝐃𝐨𝐧'𝐭 𝐋𝐨𝐬𝐞 𝐓𝐡𝐞𝐦".

Hilary is a business leader with a longstanding focus on digital inclusion, user-centred design and social impact. As founder and Managing Director of Nexer Digital, she leads a multidisciplinary team delivering accessible digital products and inclusive services across the public, private and non-profit sectors. Her background spans content strategy, UX, digital transformation and customer experience, giving her a strong perspective on ensuring technology works for the people expected to use it. As well as leading Nexer Digital, Hilary is passionate about diversity and inclusion and sits on the Nexer Group AB global EDI advisory board. Hilary is also a board member at Manchester Digital and has a strong network of accessibility and digital inclusion professionals. Hilary's talk title is "𝐓𝐡𝐞 𝐇𝐢𝐝𝐝𝐞𝐧 𝐉𝐨𝐮𝐫𝐧𝐞𝐲 - 𝐭𝐡𝐞 𝐛𝐮𝐬𝐢𝐧𝐞𝐬𝐬, 𝐥𝐞𝐠𝐚𝐥 𝐚𝐧𝐝 𝐦𝐨𝐫𝐚𝐥 𝐝𝐫𝐢𝐯𝐞𝐫𝐬 𝐟𝐨𝐫 𝐢𝐧𝐜𝐥𝐮𝐬𝐢𝐯𝐞 𝐫𝐞𝐭𝐚𝐢𝐥."

Jakub Winkler is the Founder and CEO of qoliber, a Magento architect, developer and long-time contributor to the Magento ecosystem with more than 15 years of hands-on e-commerce experience. At qoliber, he leads the development of technologies built for Magento developers and agencies, including Trident, Speed Suite, Nebula and a growing portfolio of Magento Extensions focused on performance, scalability and reducing technical complexity and Total Cost of Ownership. Jakub is the author of Mastering Adobe Commerce Frontend, published by Packt, and a regular speaker at Magento and e-commerce conferences across Europe and the US. His mission is simple: prove that modern Magento can be fast, flexible, cost-effective and a platform agencies and merchants can confidently build their future on. Jakub's talk title is "𝐒𝐭𝐨𝐩 𝐁𝐨𝐭𝐬 𝐟𝐫𝐨𝐦 𝐄𝐚𝐭𝐢𝐧𝐠 𝐘𝐨𝐮𝐫 𝐌𝐚𝐠𝐞𝐧𝐭𝐨 𝐏𝐞𝐫𝐟𝐨𝐫𝐦𝐚𝐧𝐜𝐞 - 𝐚𝐧𝐝 𝐘𝐨𝐮𝐫 𝐇𝐨𝐬𝐭𝐢𝐧𝐠 𝐁𝐮𝐝𝐠𝐞𝐭".

James is the co-founder of Wind & Kite, a web development agency focusing on Magento. Passionate about ecommerce, he leads a successful team to deliver continuous growth for their merchants. James strongly believes that simplicity is the key, working to de-mystify the world of development and produce exceptional results. James’ talk title is "𝐇𝐨𝐰 𝐁𝟐𝐁 𝐦𝐞𝐫𝐜𝐡𝐚𝐧𝐭𝐬 𝐰𝐢𝐧 𝐨𝐧 𝐌𝐚𝐠𝐞𝐧𝐭𝐨".

John is VP Product at Hyvä, overseeing development for Hyvä Commerce, Enterprise, and more, with the aim of building the product suite Magento 2 should always have had, focusing on merchants' real-world needs. Based in Shrewsbury, UK, he has been involved with Magento since 2012, having previously helped build and grow the agency Fisheye as Technical Director. He is passionate about performant eCommerce sites with exceptional user experience, and about helping developers and merchants get the most out of the platform. John is obsessed with everything orange (which may be related to Magento!) and plays an active role in the community - attending events, supporting open-source initiatives, and previously serving as a founding Mage-OS Board Member. John's talk title is "𝐆𝐨𝐨𝐝 𝐒𝐭𝐨𝐫𝐞𝐬 𝐁𝐞𝐠𝐢𝐧 𝐖𝐢𝐭𝐡 𝐆𝐫𝐞𝐚𝐭 𝐂𝐨𝐧𝐭𝐞𝐧𝐭 (𝐀𝐧𝐝 𝐭𝐡𝐞 𝐑𝐢𝐠𝐡𝐭 𝐂𝐌𝐒)".

Karlijn Löwik is CEO & Co-founder of RUMvision, on a mission to make web performance a business priority for every eCommerce company. Based in Groningen (NL), she’s an international web performance speaker, RUM-advocate, and champion for women in tech. She serves as co-chair for the RUM W3C Group and as a board member of Mage-OS NL. She coined the term Sitespeed User Experience (SUX), because let’s face it, good SUX sells! Karlijn's talk title is "𝐒𝐢𝐭𝐞𝐬𝐩𝐞𝐞𝐝 𝐂𝐚𝐬𝐢𝐧𝐨: 𝐊𝐧𝐨𝐰 𝐖𝐡𝐞𝐧 𝐭𝐨 𝐒𝐭𝐨𝐩 (𝐈𝐧𝐯𝐞𝐬𝐭𝐢𝐧𝐠)".

Mat O'Connor runs Actuate, a small ecommerce agency in Manchester working with Magento, Adobe Commerce and Shopify brands. Adobe and Hyvä partner. He's been in ecommerce since 2011 and has run a development agency since 2014. He co-organises and hosts Digital Clubhouse. Mat's talk title is "𝐘𝐨𝐮 𝐜𝐚𝐧'𝐭 𝐬𝐞𝐞 𝐜𝐨𝐧𝐯𝐞𝐫𝐬𝐢𝐨𝐧 𝐩𝐫𝐨𝐛𝐥𝐞𝐦𝐬 𝐰𝐡𝐞𝐧 𝐲𝐨𝐮𝐫 𝐰𝐞𝐛𝐬𝐢𝐭𝐞 𝐢𝐬 𝐨𝐧 𝐟𝐢𝐫𝐞".

Phil Knight is Chief Digital Experience Officer at Haier Europe, shaping the digital experience across brands including Haier, Hoover and Candy. His remit spans eCommerce, digital platforms, CRM, connected products, smart home and the wider consumer experience, with a particular focus on turning digital transformation from a technology programme into a business transformation. Phil has spent much of his career leading digital change inside large, complex organisations, where the hard part is rarely the technology, but changing how the organisation thinks, prioritises and executes around the consumer. Phil's talk title is "𝐓𝐡𝐞 𝐖𝐞𝐛𝐬𝐢𝐭𝐞 𝐈𝐬 𝐭𝐡𝐞 𝐄𝐚𝐬𝐲 𝐁𝐢𝐭 - 𝐖𝐡𝐚𝐭 𝐢𝐭 𝐫𝐞𝐚𝐥𝐥𝐲 𝐭𝐚𝐤𝐞𝐬 𝐭𝐨 𝐝𝐫𝐢𝐯𝐞 𝐝𝐢𝐠𝐢𝐭𝐚𝐥 𝐭𝐫𝐚𝐧𝐬𝐟𝐨𝐫𝐦𝐚𝐭𝐢𝐨𝐧 𝐚𝐧𝐝 𝐬𝐞𝐥𝐥-𝐨𝐮𝐭".

Sanya Ristic is the Director of Innovation and Client Success at Illuminise, a leading Adobe Commerce and Magento agency. With 18 years at the company, she plays a key role in driving strategy and cultivating co-creative, long-term client partnerships. Combining a background in engineering with a strong foundation in communication, coaching, and leadership, Sanya is redefining how agencies collaborate with clients. Her leadership is rooted in empathy, trust, and experimentation - bridging high performance with authentic human connection. As a speaker, mentor, and change-maker, Sanya is passionate about empowering others to lead with greater courage, presence, and self-trust. Through talks at events including Meet Magento UK and Manchester Digital Ecommerce, she shares practical insights on co-creation, leadership transformation, and the power of Theory U as a framework for innovation and change. As a woman in a traditionally male-dominated industry, Sanya champions a relational model of leadership where emotional intelligence and strategic thinking work hand in hand. She is passionate about supporting women to grow in confidence, speak up more courageously, and lead in ways that feel authentic to them. Sanya's talk title is "𝐅𝐫𝐨𝐦 𝐂𝐡𝐚𝐥𝐥𝐞𝐧𝐠𝐞 𝐭𝐨 𝐁𝐫𝐞𝐚𝐤𝐭𝐡𝐫𝐨𝐮𝐠𝐡: 𝐂𝐨𝐮𝐫𝐚𝐠𝐞𝐨𝐮𝐬 𝐏𝐢𝐯𝐨𝐭𝐬 𝐓𝐡𝐚𝐭 𝐒𝐩𝐚𝐫𝐤 𝐈𝐧𝐧𝐨𝐯𝐚𝐭𝐢𝐨𝐧 𝐚𝐧𝐝 𝐆𝐫𝐨𝐰𝐭𝐡".